Boost Business Growth with Erika Yew | Branding, Marketing & Creative

I have thrived in collaborating with major players like Shopee and Daraz (Alibaba Group). My passion for creative strategies drives me to deliver impactful results across the APAC region.

From Scratch to Success

Erika Yew joined me at Daraz in building up the regional design team from scratch, and I was impressed by Erika’s functional excellence and leadership during this process. From developing our new design branding guidelines to working collaboratively with local designers to roll out the implementation, Erika has shown her ability to adapt quickly to a new brand but more importantly a different cross-cultural environment. Glad to see how much Erika has grown both professionally and personally, and would love to have her in my team anytime.

Cheryl Ang

Chief Marketing Officer, Daraz (Alibaba Group)

Guiding Creativity Across Cultures

Working with Erika Yew at Daraz has been enlightening and fun. Erika consistently provides creative, business-viable solutions and excels at multitasking. She effortlessly collaborates with designers from diverse cultures, making complex tasks look easy. Her quick thinking and mentorship have greatly benefited the creative team at Daraz Bangladesh, guiding them to produce precise, effective, and modern.

Nujhat Naeem

Brand and Marketing Specialist, Daraz Bangladesh (Alibaba Group)

A Passionate Learner with a Bright Future

Erika Yew is a passionate student in our UX Design Bootcamp. Throughout the 7 weeks, she has participated enthusiastically and given her useful points of view. I believe if she continues with such a learning mindset, she will be a great value add to any company she joins.

Glavis Loh

Teaching Assistant, Vertical Institute

Creative Lead

Daraz 11.11 Campaign

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local designers

Daraz 11.11 Sale

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Casio

AICG Channel

Giants who grow together

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